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Backstory
Koppert Machines is a specialist in designing, manufacturing, supplying and installing advanced machinery for agriculture, horticulture and bouquet processing. With both standard and fully customized solutions, the company serves growers worldwide, and is the global market leader in radish harvesting machinery.
To communicate the breadth of their innovations at international trade fairs, Koppert Machines asked us to create a visual translation of their work that would resonate with customers across the world.
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Production on site - Switzerland & The Netherlands
For this production, our team was flown to Switzerland for two shooting days in the beautiful region of Bern. There, we captured the first footage for Koppert’s new exhibition video, showcasing the full radish harvest and processing line in action. A wonderful experience!
To complete the story, we filmed three additional days with radish growers and processing facilities in the Netherlands.This combination of locations allowed us to show the full workflow, from harvest to processing in different operational settings. Showcasing the wide range of machine configurations.
These elements formed the backbone of a trade fair film currently screened at Fruit Logistica in Berlin, one of the leading global exhibitions for fresh produce and agricultural innovation.
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A visual identity that matches engineering excellence
Beyond filming operational processes, we focused on building a clean, consistent visual identity, supported by motion branding and clear visual reinforcement of Koppert’s USP’s.
The accompanying photo library strengthens this identity further, offering Koppert Machines a long-term asset bank for marketing, brochures, web, print and global communication with partners.
Working on this project was a pleasure, both creatively and logistically. We are grateful for the opportunity, and for the collaboration with the Koppert Machines team and Louise de Voogd, who played an essential role in bringing the production together.
The result is a visual story that reflects Koppert’s craftsmanship, global leadership and innovative spirit and one that will continue to support their presence on international stages for years to come.
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video deliverables 16x9